Scouting Partners
Context
- Company leader with premium positioning (high margins) & strong image in specific niche applications, excluding routine (volume) for a full disease management.
- Global presence with limited direct channels (lack of offering) and mainly indirect channels.
Mission
- Find opportunities (partnerships, distributions, potential acquisition…) to complete core portfolio to better compete and reach a break even point for more direct network.
Deliverable: according to strategy
- Long list of 100 companies with 20 defined specs per company
- Short list of 20 with more detailed information
Decision (Option)
- Plan to approach the selected ones